PHASE ONE: BRAND STRATEGY

Brand Foundation
Naming & Messaging
Market Positioning
User Research
Brand Book

Engaging and effective brands deeply align with their values, connect with their audience, and differentiate from the competition by creating their own lane. This phase of development plays a pivotal role in a brand’s evolution and growth.


PHASE TWO: BRAND CREATION

Logo & Identity
Copywriting
Web Design
Product Styling
Photo & Video
Design Consulting

Leveraging the research and deep strategic thinking developed in phase one, I pinpoint a brand’s story and bring it to life from concept through execution. Capture the attention of ideal customers with on-brand content and impactful storytelling.


PHASE THREE: BRAND EXPERIENCE

Marketing
Social Media Strategy
Environmental Design
Spacial Activations
Event Design

Create engaging experiences and connect with audiences through strategic and memorable brand experiences across all touchpoints. My approach is responsive, contextual, and spans many disciplines.