My Role: Lead all Brand Development, Brand Strategy, Marketing Strategy, and Creative Direction (for photography, digital assets, graphic design, web design, and copywriting).
The Team: Arthur Hitchcock: Product Photographer and Sarah Collins: GIF Photographer.
Deliverables: Brand Book, Styled Product Photography, Website, Copy, and Social Media Content.
As part of the product launch strategy, we created multiple gif’s to promote the Purse Pipe on social media
Never sacrifice personal style for functionality when you can have both. Our pipes deliver a powerfully smooth smoking experience for the aesthetically inclined.
Archetypal Branding Exercise and Customer Persona
*imagery in moodboards are pulled from online sources and used internally, not intended for commercial use