Juva Health
Partner with Juva Health, a HealthTech startup, to develop their app’s brand around proactively addressing users' concerns and earning their trust.
Brand Strategy | Qualitative Research | Content Strategy | Copywriting
Guerrilla Development
Activate the lobby of an iconic building to help attract creative agencies as commercial tenants.
Spacial Activation | Design | Creative Direction | Project Management | Vendor Coordination
Halax Design Co.
Find whitespace and brand opportunities for an Interior Design Studio by aligning clients’ homes with their lifestyles and values.
Brand Strategy & Development | Digital Content Strategy & Execution | Copywriting
Betsy & Iya
Help a fashion jewelry brand launch a fine jewelry line. And initiate an influencer partnership to represent women over forty — growing the highest-spending demographic’s brand affinity.
Audience Research | Content Strategy & Execution | Creative Strategy | Influencer Partnership | Photo Art Direction & Production
Caraventure
Develop an outdoor hospitality brand around the freedom to navigate work-life integration while taking life on the road.
Brand Strategy & Development | Naming | Pitch Deck | Content Strategy & Execution | Copywriting
Marriott Hotels, Press Release Coffee + Food
Partner with Marriott executives and their marketing and F&B development teams to name and brand their new cafe in Downtown Portland.
Naming | Brand Identity | Signage
GB Designs
Guide a handblown glassware studio to shift to people and brand-centric product development and marketing.
Brand Strategy | Creative Strategy | Digital Content Strategy | Copywriting | Product Design Consultation | Photo Art Direction & Production
WE Communications, Microsoft
Partner with WE Communication’s Microsoft comms account team to provide Creative Direction with a strategic focus.
Comms Strategy | Strategic Creative Direction | Workshops | Influencer Partnerships | Event Design | RFPs
Travel Portland
Bring the Travel Portland and Amtrak Cascades brand partnership to life by activating the “Portland Express.”
Brand Activation | Concept Refinement | Planning, Sourcing, Design & Execution
Creative Development
Uniquely positioned to play a key role in concepting creative development — I bring ideas to life with fresh thinking and present concepts in compelling and impactful ways.
Creative Direction | Interdisciplinary Strategic Thinking | Mood Boards | Personas | Creative Stimulus